ABC News' Ann Compton Reports: The death of Heath Ledger caused a rare scramble to change the official schedule of the President of the United States.
President Bush was slated to preview a new government public service announcement to discourage teens from abusing prescription drugs.
But his staff realized the questionable circumstances of Ledger's death might send a mixed message and would be unavoidably linked to, or overshadow, the government's message.
Press Secretary Dana Perino told ABC News it would be better to postpone the event "rather than run the risk of anyone thinking that we were being opportunistic in highlighting the issue." "Given the tragedy of yesterday's passing of the beloved actor, " Perino explained, "we did not want anyone to think we were trying to link into that story in any way."The PSA is timed to be seen during the SuperBowl coverage. Teen drug use is down, according to a recent government study, but the abuse of Rx's is increasing.
The public service ad will be unveiled later this week, but at the National Press Club, not the West Wing.