Hasbro Pulls Plug on Sexy Dolls

May 24, 2006 10:34 AM

Maddy Sauer Reports:

Pussycatdolls1

Bowing to pressure, Hasbro said today it will not be releasing its planned line of scantily-clad "Pussycat Dolls" figures this fall.   

Outraged parents started a letter campaign to Hasbro, better known for Play-Doh and Weebles, expressing their anger over the company's plan to market the "blatantly eroticized dolls," according to the Campaign for a Commercial Free Childhood. The CCFC commended the company on the decision to pull the plug.

Modeled on the all-girl cabaret act turned pop singers, the dolls, in teeny mini-skirts and lacy tops, were as scantily-clad as the real-life act.

In a statement, Hasbro acknowledged that the image of the pop group "focused on a much older target than we had anticipated at the time of our original discussions." To move forward, the company said, would be "inappropriate."

Pussycat Dolls fans need not be sad. The girl group may soon be starting a line of lingerie and perfume, according to their website.

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May 24, 2006 | Permalink | User Comments (25)

User Comments

Parents lost a great chance to teach a lesson to Hasbro, and other big companies, by not buying the dolls after they were introduced in the market. They should have waited till Hasbro put the product on the market before voicing the anger and not spend monies for the dolls as well as other Hasbro products.

Posted by: Aj | May 24, 2006 3:23:12 PM

Yes, sure Hasbro, after you spent all this money in creation, you now come to the determination that female children play with your dolls - you market this you might as well market a teenage pregnant doll as well - big belly, little tee and books in one hand. Geez - there is enough disrespect for women on the planet - we dont need anymore from you.

Posted by: DianeEast | May 24, 2006 4:05:53 PM

what is the hype? the dolls dont look any different than half of the barbies on market already.
Also - go to any mall - store - whererever - MORE THAN 1/2 the girls are dressed like this - AND THEIR PARENTS ARE WITH THEM!
It's all us parents faults! - something on the market - DONT BUY IT - and don't feel pressured by your kids/girls to dress that way - just because everyone else is!

Posted by: wendy | May 24, 2006 4:31:09 PM

If these dolls are going to negatively affect your child's development, than you are a bad parent. You need to spend more time with your children and less time criticizing "Pussy Cat Dolls".

P.S.- Get back to work

Posted by: Brandon | May 24, 2006 4:43:48 PM

Now it's time to take down Barbie. That sexy little minx has been tormenting me for years.

Posted by: Ryan Maynard | May 24, 2006 4:45:26 PM

I can't believe they would want to make dolls out of this group anyway. They will market anything these days! It takes, what, 6, 7 or more members to sound decent, so it's obviously the sex-appeal that makes this group popular. They are marketed as basically a bunch of prostitutes and I wouldn't want my child to have one of these dolls so I'm glad they're not releasing these dolls based not on their quality of performance, but their over-sexed appeal.

Posted by: Ansley | May 24, 2006 4:48:43 PM

What happened to the constitution? Does the constitution not give Hasbro the right to market a product and do whatever they please within the law?

Posted by: George Washington | May 24, 2006 5:04:23 PM

Hi, i personally don't have children my self , but you as parents should be aware of what your son and daughter are doing these days most girls are having sex and u know where there geting from well u should be sitting down with them and having the conversation about what they are up to and realize if your not seeing it on tv your most likely going to see it in schools and malls and so fourth. So your resonisible for what your kids are doing and u want them dressed up like skanks go for it , its going giving a bad impression on you and your kids.

Posted by: stephanie | May 24, 2006 5:07:18 PM

Aj: Love your response. I think you hit it right on. It is a really sad day when parents cause an uproar this huge when there are so many other things they can become passionate about that mean so much more. Parents, wake up! While you were fighting this battle, your child was online posting sexy pictures on mySpace.

Posted by: Candelario | May 24, 2006 5:36:45 PM

I'm surprised no one made a stink about the BRATZ collection that's been out on the market; they're far worse! Now they even have BABY BRATZ -- little baby versions with Las Vegas/Cabaret make-up. I've already told my 7 year old daughter that I won't buy her dolls that look like "MTV Hoochy-Mamas." Fortunately for me, she prefers books to dolls.

Posted by: C. Hunt | May 24, 2006 5:42:45 PM

Good for the parents who took the time to take Hasbro to task over their attempts to market sexualized toys! Kudos to you all! Would that they and others will do the same for Bratz dolls and similar "hooker-dolls" on the market. Ditto with the scanty clothes and streetwalker make-up.
Girls need HEALTHY images and role models for healthy development.
I guess we know now why there has been so much attention given in education to girls' self-esteem (even to the ignoring of it for boys).
Kids get bombarded with so much sex beyond their years and kens in "entertainment", TV (including the birthcontrol and erectile dysfunction ads put on during early evening hours) and now even toys. This is reflected in the rise of sex crimes committed by young children against other children.
I hope more people wake up to what is going on that is harmful to their children's development in our culture. "Freedom of expression" was never intended to justify pornography which is the total annihilation of self-and other- respect. Stuff like this, marketed as "toys" are but a first step towards it. As Yeats observed: "all innocence is drowned".

Posted by: Theresa | May 24, 2006 6:59:23 PM

Anyone who believes these dolls
look sexy is a real pervert.

Posted by: Munkaymon | May 24, 2006 8:24:20 PM

Regardless of money loss or gained, I think it is a good sign Hasbro paid attention to the demands of their consumers (parents). I am more inclined to continue buying HASBRO products due to their response (listening) to their consumers concerns.

Posted by: taking notice | May 24, 2006 9:26:46 PM

Nice one, Pat yourselves on the back! You've succeeded in putting a doll off the market!, Not GI Joe, mind you, no this was REALLY bad, flirty teenagers!

AJ has the right approach, don't by products that offend you. Just like if something comes on the Radio or Tv that offends you, flip the switch, don't patronize their sponsors, what ever, but don't make it so the people that want those things (there's no accounting for taste) can get them. And you can be sure, if people didn't buy them, the manufacturers wouldn't make money on them, they wouldn't continue to make them.

And Dr Vic,
"Let me get this straight: The Federal government refuses to approve over-the-counter Emergency Contraception, the networks refuse to air aids for birth control, schools refuse to teach anything about contraception, but it's okay for Hasbro to market sexy dolls? Now I understand.
Posted by: Dr. Vic Strasburger"

What the article said was that is is NOT okay to market sexy dolls. Do you think it's okay to restrict peoples' access to birth control and information about sex? Why? We tell them all about crime and violence, we celebrate it at nearly every holiday, it's all over Tv. Why is that okay?

DianeEast, I like the Pregnant teen doll idea, boy is that a teachable moment.

But really folks, How can this matter enough to people that they organize pressure on a corporation to change it's behavior over a doll? We've got corporations robbing US blind from Iraq to the corner gas station, ExxonMobil posted a $13 Billion, with a B, quarterly profit for the quarter that our gas prices rose 50c/gallon. Halliburton "misplaced" $8 Billion in Baghdad, the same quarter they posted their highest profit to date. And you are worried about a doll?

Posted by: CV | May 24, 2006 9:43:23 PM

I can understand how some parents were outraged at scantily-clad over-sexed dolls intended for young girls. But why is there not a similar outcry over child abduction? Where's the outcry over child abuse? Why isn't every parent as upset about sexual predators who victimize young children?

The US Justice Department estimates that 1 in 6 rape victims is under 12. Statistically, in the US someone is raped every 2.5 minutes. That means that approxiamately every 15 minutes a child under 12 is raped or sexually assaulted! Where is the outrage over this!?!

Congratulations on winning one battle parents. How about fighting a better one?

Posted by: Shannon | May 25, 2006 7:50:43 AM

in the perverted, fascist, red-state-of-mind, conservative Republican America, sex is bad and violence is good.

(George Carlin said as much circa 1971.)

don't think so? please consider the following, if you will...

We hear a lot of conservative CRAP about the twin evils of "sex and violence"...do they really hate both equally? Let's see...

Try to think of all the words in the English language that are "dirty"...just about ALL of them refer to sex and other bodily functions.

Now, real quick...think of ONE "dirty" word that has to do with violence.

Yep, there aren't any. Not for murder. Not for rape. Not even one for genocide!!! Not for the destruction of all life on our planet...

But (consensual) sex between adults...now THERE'S something to get upset over!!!!

It's only been going on for 4 million years...(yes, that means the earth is NOT 6,000 years old, you fundie morons.)
but by GOD, the Republicans are gonna STOP IT!!!

That is, as soon as they get through screwing their secretaries...

Dirty pictures, dolls, ANYTHING that makes people think about the ONE thing conservatives hate more than anything else...SEX.

What a sick world has been created by those who have convinced most people that sex is dirty and murder is justifiable.

I thought the commandment said "Thou shalt not KILL", not "thou shall not become sexually aroused"...

And they are just shocked, SHOCKED to find that the corporations they kowtow to use sex to sell products.

Just not shocked enough to DO anything about it...what was the last time you heard Jerry Falwell or GW Bush telling us to quit buying?

Oh, they pretend to fight corporate sex...but the nastiest, raunchiest, and most exploitative SELLS the best...so it goes on unabated...

Someone once wrote that 80% of the traffic on the net is porn related. Probably more...democracy at its best...

Posted by: Art | May 25, 2006 12:59:15 PM

Much ado about nothing!

Posted by: Mark | May 27, 2006 12:14:04 AM

Ok, I think the parents upset over these dolls marketed to their daughters are probably just as upset over the really big important issues like child abduction and abuse. Also, the issue at hand is not consensual sex between adults. The issue is selling girls an inappropriate image they want to emulate. Please don't tell me you think its ok for your 6 year old to dress like these dolls?

Good start with these, now lets boycott Bratz.

Posted by: PV | May 28, 2006 3:02:12 PM

well i like the pussy cat dolls and i think they should have kept saling the dolls.and how do some people know their sluts cause they aint and people need to stop saying that i love them their songs are the best songs and they can dance really good

Posted by: Heather | Jul 6, 2006 6:05:23 PM

I think parents are making a big deal out of nothing i dont understand why if u dont like something you have to try and ban it from the rest of the public how bout YOU just avoid the product and kids nowadays know better than to try to imitate what they see on tv and in games i think adults in general underestimate kids of all ages iam i know the diffrence jus as most kids my age do and if for some reason your kid does not know the diffrence you need to talk to them personally and not try hide something from them that will eventually be exposed to so that they will already have the knowledge to deal with issues when they face them.

Posted by: T.Sherrod | Jul 26, 2006 3:11:18 AM

"Dont you wish your girlfriend was hot like me (oh)
Dont you wish your girlfriend was a freak like me (like me)?"

Boys and Girls, I love freedom, independence, and our command over our leaders as much as the next red-stated, blue-blooded American- really- but COME ON!?

Okay, I want my kids to be healthy and happy. I want them to look up to positive role models. While Barbie may be the worst doll to represent a role model, she kicks the PCD’s butt when it comes to relative wholesomeness. If someone wants to dress their Barbie in lingerie, more power to them- just not for me.

However, when you decided to immortalize a pop band in hard plastic, you have to be careful with which ones you do this. Personally, I wouldn’t have minded a Jet-Set- Philanthropist Bono doll when I was a kid (complete with a lear jet and signature U2 I-pod); I played with Star Wars and Transformers figures.

However, if you’d have presented me with a Morton Downey Jr. doll that screamed at you when you pulled the cord, I probably would be a different person now that I’m older. I know violence and sex don’t go hand in hand- unless you count that they can both be used to subjugate others (not a big fan of subjugation, thanks). But for the purposes of comparison, let’s all agree that a plastic PCD-doll was not the best idea. I for one am thankful I won’t have to come across one in 10 years at a yard sale and ask the owner, “where did you get it?”- only to be answered that it was her pregnant teen-aged daughter’s toy.

“Cos it don’t mean a thing if you lookin’ at my *BEEP* (Hah)”

Posted by: Rob | Nov 16, 2006 5:25:14 PM

i am very upset that the pussycat dolls figures are not coming out as i am a huge fan of their music and think this would make a great collectible for any PCD fan

Posted by: Jim Gardner | Dec 7, 2006 3:03:57 AM

Where is the outrage over ABC's show 20/20 showing an underage girl sucking the penis of a 40 year old man, and also film of the man spanking that girls buttocks? The fact that ABC "blurred" the film slightly is no defense. Without the blurring, it would be outright hard-core porn. With the blurring, it still is hard-core porn. Shame on ABC news. Those who decided to air this piece of film should go to prison for a long, long time.

Posted by: s | Dec 8, 2006 1:38:52 PM

Stop picking on PCD they are an outstanding group and you are just jelous. If you were them you would want to bring your own dolls out!!!

Posted by: Jacob | Jan 4, 2007 1:01:13 PM

Hey all you PCD fans, guess what? The PCD were put together by some slick record label to be overly produced shmuck that they knew would sell to mindless yuppies (people that listen to and like top 40 hits). They are not "outstanding". There is only one actual singer, who is mediocre at best. The rest of the group just dances around in their stripper gear. No talent, just sex appeal. I bet their producer is counting his money right now and laughing at all the morons that bought their piece of shit album. The thought of making them into dolls to be marketed to young girls disgusts me. Freedom of expression and sexuality is a responsibility. Not something to be exploited at every possible opportunity. And DEFINATELY not something to sell to little innocent girls and make money off of!
Good job to the parents that got these dolls banned. And to all the people that said there are more important battles out there that need to be fought, you are right. But It's the small battles like this that can really make a difference in our future. We need there to be people like this that care. People that will stand up to these companies that are being irresponsible and immoral with their marketing choices.

Posted by: AWox | Apr 2, 2007 1:58:09 AM

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